Authors
Sajanee Halko, Julie A Kientz
Publication date
2010
Conference
Persuasive Technology: 5th International Conference, PERSUASIVE 2010, Copenhagen, Denmark, June 7-10, 2010. Proceedings 5
Pages
150-161
Publisher
Springer Berlin Heidelberg
Description
Though a variety of persuasive health applications have been designed with a preventive standpoint toward diseases in mind, many have been designed largely for a general audience. Designers of these technologies may achieve more success if applications consider an individual’s personality type. Our goal for this research was to explore the relationship between personality and persuasive technologies in the context of health-promoting mobile applications. We conducted an online survey with 240 participants using storyboards depicting eight different persuasive strategies, the Big Five Inventory for personality domains, and questions on perceptions of the persuasive technologies. Our results and analysis revealed a number of significant relationships between personality and the persuasive technologies we evaluated. The findings from this study can guide the development of persuasive technologies …
Total citations
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